Thursday, January 15, 2009

Lessons in Networking: The good, bad and ugly of promoting ceejaybags

In the past few months, I've learned of so many different ways to network and get the word out about ceejaybags. The options are endless!

Etsy forums blogging twitter facebook indie smiles craftster kaboodle thisnext street teams googlebase email newsletters word-of-mouth guerilla marketing

I've tried them all, but until recently I had no way of knowing what, if anything, was working. Was all of this tweeting, posting, discussing, and link-dropping actually driving any traffic to my new shop, or was I simply spending precious hours of my day on the computer when I should have been creating?
Just last week, Etsy administrators pointed me to a tool that could help. Thanks to Google Analytics, I'm starting to get a feel for who is visiting ceejaybags, and perhaps more importantly, how they're finding me in the sea of internet handbag designers. The preliminary results have surprised me, and have really helped me to focus my energies on what seems to be my most active networks. In the next few posts, I'll be discussing what's worked and what hasn't for me. And in the process, perhaps give you some new ideas on where and how to promote your online venue.

Stay tuned!

4 comments:

Carey Lynn said...

I agree that Google Analytics is a powerful tool! I learned right away that my blog is bringing in the shoppers, and goggle searches are bringing alot of traffic too

Angie S said...

I haven't tried the Google Analytics...yet.
More ideas, more time on the computer. Ahhh, the learning curve
does it ever end? :)

ceejay said...

Mine biggest traffic driver is facebook...I'll be writing more this week about what I've learned!

Thanks for stopping by.

rockybird7@etsy.com said...

thanks ceejay
on a personal note Tim L, in Dundas, On says Hello, he told me about your etsy shop

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